Propic Revolutionises Real Estate Marketing with Claire’s New Automated Video Generation and Document Learning Features

Propic, the leading provider of AI-driven solutions for the real estate industry, is proud to announce the launch of two groundbreaking features within its AI-powered platform, Claire. These innovations mark the next evolution in real estate marketing and client engagement: automated video content creation and instant learning from PDF content, giving agencies unprecedented capabilities for both sales and leasing.

Automated Video Generation at the Click of a Button

In an industry first, Propic has introduced automated 60-second video generation for properties listed for sale and rent, directly integrated with the agency’s CRM. With a single click, Claire pulls together photos, floor plans, and listing information to create a branded, professional video narrative that showcases the property’s unique features read to serve consumers as apart of Claires Sales and Leasing solutions.

This new feature is completely free for all Propic clients, offering both sales and leasing agents a powerful new tool to elevate their marketing campaigns, streamline workflows, and save valuable time.

“Claire’s ability to instantly generate high-quality, personalized videos is a game-changer for real estate marketing,” said Jeffery Gray CEO of Propic. “And best of all it’s a free for all our customers.

Unparalleled Personalisation Options

Agencies and agents can now personalise their property videos with avatars and voice models. Claire empowers brands and agents to maintain a consistent and professional presence across every listing. This feature provides an interactive element to real estate marketing, enhancing engagement and brand loyalty.

Revolutionary PDF Learning: Unlock the Power of AI for Any Content

In addition to video generation, Propic has introduced a cutting-edge drag-and-drop feature that allows users to instantly upload any PDF document into Claire. Whether it’s market reports, information memorandums (IMs), vendor notes, contracts, or brand-level collateral, Claire instantly learns from this content and incorporates it into future interactions. The use cases are endless—from integrating business reports to creating hyper-personalised responses for potential buyers and vendors, freeing up agencies to let AI handle more of the heavy lifting.

“By simply dragging and dropping PDFs into Claire, agencies can now unlock the full potential of AI to serve consumers and streamline their processes,” Jeffery added. “This feature can handle everything from contracts and market reports to property-specific documents, giving agents more time to focus on client relationships.”

Future Innovations: Lead Augmentation and Digital Twin Capabilities

Claire’s powerful lead augmentation feature is about to get even better, with access to over 70 million verified email and phone records. This allows agents to receive enriched and contact information, helping them connect with high-quality leads faster, more efficiently and assist in identifying potential vendors on scale.

Looking ahead, Claire will soon offer digital twin capabilities, allowing agents to upload a video of themselves. Claire will then create a digital version of the agent that can be incorporated into all property videos, maintaining a consistent and personal connection with clients across all campaigns.

About Propic

Propic is at the forefront of AI-powered solutions for the real estate industry, providing innovative tools that automate processes, improve customer experiences, and drive efficiency. With Claire, real estate agencies can now leverage AI to handle everything from enquiry management to buyer interactions, and content creation to lead augmentation—transforming how agencies operate in a digital world.