News and insight.
Product updates, announcements and what we are learning about real estate with AI.
What are the best real estate prospecting ideas and tools?
The best real estate prospecting ideas start with the people you already know: past buyers, open-home attendees and owners in your database. Call them with a reason, such as a nearby sale or a price change, and follow up every one. The right tools tell you who is most likely to list next, so your calls go where they count.
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Why First Party Property Data Matters: A Perspective for Real Estate Business Owners
Artificial intelligence is fundamentally transforming the real estate sector. While the most visible advances often attract headlines, the most important changes are occurring much deeper behind the scenes. The real transformation is structural.
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Propic Wins 'AI Innovator - Real Estate' Award at the 2025 Australian AI Awards
Australian proptech leader Propic has been named the winner of the AI Innovator – Real Estate category at the 2025 Australian AI Awards, recognising its groundbreaking use of artificial intelligence to transform how real estate agencies operate, scale, and connect with customers.
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Propic Launches World-First Conversational Voice AI for Real Estate Listings
Propic has unveiled groundbreaking new features in its AI-powered platform Claire, marking a significant leap forward for voice-driven property experiences.
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Propic Revolutionises Real Estate Marketing with Claire’s New Automated Video Generation and Document Learning
Propic, the leading provider of AI-driven solutions for the real estate industry, is proud to announce the launch of two groundbreaking features within its AI-powered platform, Claire.
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Propic has been shortlisted for the Australian AI Awards 2024
Propic has been named as a finalist in the Australian AI Awards for AI Innovator in Real Estate.
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Barry Plant joins forces with Propic for AI-driven solutions
Barry Plant is moving towards a ‘CRM-first’ culture, after partnering with Propic as they look to use technology to streamline and grow their business.
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Redefining real estate: Claire Vision by Propic takes agents from good to great
Propic’s mission with its Artificial Intelligence (AI) technology is simple, but resolute.
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What if 1 in every 3 buyer enquiries could be your next potential seller?
Our latest property sales campaign results are a testament to the power of Claire, our AI-driven real estate technology.
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Propic Fast Tracks Client Acquisition with Fully Subscribed Series D Led by View Media Group
Propic, Australia's home of AI for Real Estate, is thrilled to announce the successful closure of its Series D raise. This significant milestone not only marks a remarkable achievement for Propic but also solidifies the company's position as a leader in the real estate industry for Generative AI.
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Dive Into 2024 with 'Claire by Propic': with Patrick Hill and Drew McTavish
Recently, the Propic team subtly hinted at a significant enhancement to our product capabilities, marking a groundbreaking advancement in AI technology tailored for the Real Estate sector.
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Propic’s Claire upgrade to revolutionise real estate customer service
Virtual concierge, Claire by Propic, can not only respond to enquiries and leads in real-time, generating and writing emails on its own, at any time of the day or night, it can converse in 14 different languages and also transcribe the conversations back into English and send them to agents.
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